You want future students to see that

Your campus is for people like them. GRADUATE HIGHLIGHTS While they may not be as impressive as testimonials from current students, they can demonstrate what a student has accomplished since graduating. High schools can demonstrate the high grades a student has achieved and the prestigious colleges or universities that the student has USA Email List gone on to attend. Colleges and universities can showcase the career prospects that graduates have and the life successes that these individuals achieve. It’s not just about career. Some graduates lead nonprofit groups in their spare time or invent products or services that change the lives of others. These stories are worth telling too. But when highlighting graduates, don’t put them on a pedestal.

Let them be real

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Understandable, and accessible. For prospective students, graduation deadlines are likely still some way off, making it difficult for alumni content to resonate. Looking for a marketing agency? Get measurable results from your investments. Most likely, this content is aimed at parents who want their children to succeed. But just because parents are more likely to contact alumni than prospective students doesn’t mean you shouldn’t craft content with prospective students in mind. PHOTOS AND VIDEOS IN THE CLASSROOM The whole purpose of a school or university is to educate people. Make sure you showcase the educational experience in your marketing, not just the fun students are having. Capture your learning process with photos and videos.

But think about non-traditional

Classrooms where students learn without sitting at a desk. For example, if you can observe a student throughout the internship to show real-world experience, this content can also be effective. Demonstrate group projects and problem-solving in the classroom, not just in lectures. Highlight technologies and features in the classroom that make Costa Rica WhatsApp Number List learning easier for today’s students. Share information about the types of training available to students. Showcase science and computer labs to share a perspective on how you teach students. SHARE USER CONTENT FROM STUDENTS, ALUMNI AND PARENTS You have a lot of content to share, shared by current students, alumni, and parents. Whether it’s a parent’s rave about their student making the Dean’s List or a student club post about a recent meeting or event, it’s content worth sharing on your main social media channels.

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