Use active voice as much as possible

Just hyperlink your text. Some industries struggle with active voice. One example of this is the legal industry where laws are all in passive voice and proper legal terms require writers to use passive voice. But that doesn’t mean you can’t try to use active voice when you are not quoting a law or when illustrating an example that helps explain the law Kuwait Email List in greater depth. Ideally, you want your content to rank in the 50s or 60s for Flesch-Kincaid readability. Again, some industries will struggle to accomplish this because larger words are just a part of that industry or the products and services you sell.

Putting content through

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An online test for Flesch-Kincaid can offer vocabulary alternatives or alert you to opportunities where you can improve your writing’s readability. Readable Formatting Excellent Content Blog formatting is essential to making your content attractive to readers. Bulleted lists, headings, and visuals all make your content look easier to read. Avoiding reading fatigue will help you retain website visitors as they stay on the page to continue learning more. When formatting your blogs, look to include the following: Headings at least every 300 words Bulleted or numbered lists Hungary WhatsApp Number List where applicable Plenty of white space around the content Black text on a white background for the greatest readability Short paragraphs and sentences Visuals throughout posts, especially on longer pieces of content Short Paragraphs and Sentences Longer paragraphs and complicated sentence structures will be more challenging for a reader to engage with.

You want to keep paragraphs to 1-3 sentences

Keep sentences to 20 words or less. That’s not to say you want your writing to be choppy or cheesy. You don’t want to insult your reader’s intelligence, but you don’t want to make your content hard to understand either. Use good sentence length variation but avoid long sentences made up of several clauses. Lack of Jargon and Hard-to-read Words Industry jargon, or words that only your industry understands, won’t help your average reader gain greater insights into the topic. Instead, you need to make your topic simple and clear by using common words.

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