The children’s store shows targeted advertising

Educational games to parents of infants and sends email newsletters to parents of schoolchildren in August with an offer to buy stationery. 3. Upselling and cross-selling. The children’s store shows targeted advertising Upselling when a buyer offers a product that he needs but at a higher cost. For example, a user chooses a vacuum cleaner: there is a regular one, not very powerful, without additional functions, and there is another vacuum cleaner with functionality for wet cleaning. The seller’s task is to talk about a more powerful model, with various attachments and additional functions, to increase the purchase receipt.

Cross-selling

When the buyer is offered related products that are needed when using the purchased product. For example, when buying a laptop they offer a mouse, a bag, a mat, and a headset. For upselling and cross-selling to work to increase repeat sales and not Malaysia Phone Number Data push away customers, it is important to remember a few rules: The children’s store shows targeted advertising The proposal must be clear and suitable for the client. Products for upselling or cross-selling should complement the customer’s need or purchase, so as not to create a feeling of pressure and as if the seller is getting rid of unnecessary things.

Offering a mouse

When purchasing a laptop is logical and correct. But an offer to buy an additional keyboard for a laptop can cause rejection in the buyer instead of a feeling of care. Proposals must have a personal approach. It is worth taking into account the experience UAE Phone Number List of past purchases, the interests of the client, and offering what is truly useful to him. For example, you know that the client has taken intensive courses on working with Adobe Illustrator several times. Now he is buying a cheaper course on working with Adobe Photoshop.